PRIVACY POLICY

This Privacy Policy ("Policy") describes how PulseOn Inc. ("we," "us," or "our") collects, uses, discloses, and otherwise processes personal information in connection with your use of our websites, mobile applications, social media experiences, other experience and other services where this Policy is posted (collectively, the "Services"). This Policy applies to personal information collected online and offline, including from website visitors, mobile app users, vendor personnel, brand ambassadors/creators, event participants, and individuals who request investor information. This Policy does not apply to job applicants, candidates, or employees.

By using our Services, you acknowledge that your personal information will be handled as described in this Policy. Your use of our Services and any dispute over privacy are subject to this Policy and our Terms of Use.

California residents can view our California Consumer Privacy Act Notice by clicking here.

1. INFORMATION WE COLLECT

We collect information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household ("Personal Information"). We collect the following categories of Personal Information:

• Identifiers: Name, alias, postal address, email address, telephone number, unique online identifier, IP address, account name, or other similar identifiers.
• Customer Records: Name, account name, email, address, phone number, communications preferences, billing and payment information, customer service and support tickets and records.
• Commercial Information: Records of products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies
• Internet or Other Electronic Network Activity Information: Browsing history, clickstream data, search history, and information regarding interactions with our Services, advertisements, or emails
• Device and Technical Information: such as device identifiers, browser type, operating system, app version, and log data.
• Geolocation Data: Location information about a particular individual or device
• Audio, Electronic, or Similar Information: Call recordings when you contact customer service
• Inferences: Inferences drawn from any of the information described in this section about a consumer including inferences reflecting the consumer's preferences, characteristics, behaviors, attitudes, abilities, and aptitudes
• Sensitive Personal Information: In limited circumstances, we may collect government identification numbers for prize verification, precise geolocation, information about dietary restrictions for events, or demographic information. We do not use or disclose sensitive personal information for purposes other than those specified at the time of collection or as permitted by law.
• Program Participation Information: Social media handles, photos, content submissions, demographic details, size or preference information, activity or interest data, and other information you choose to provide when participating in our programs, events, or campaigns
• Media & Recordings: Event photos/videos you appear in, call recording
• Investor Relation Requests: Name, email address, and phone number, as well as any information you provide when requesting investor materials or updates

2. HOW WE COLLECT AND USE PERSONAL INFORMATION

Sources of Information

We collect personal information directly from you, automatically through your use of the Services, and from third-party sources. To the extent permitted by applicable law, we may combine the information we collect from publicly available or third-party sources. Where required by law, we rely on legal bases such as performance of a contract, consent, legitimate interests, and compliance with legal obligations.

We collect Personal Information from:

• You directly when you make a purchase, create an account, enter a promotion, contact us, or interact with our Services
• Your device automatically via cookies and similar technologies
• Other sources including our affiliates, business partners, social media networks, and publicly available sources. We also receive personal information from lead generation/enrichment providers, co-marketing partners, and social media platforms.

Business Purposes

We use your Personal Information for the following purposes:

• Services and Support: To provide and operate our Services, communicate with you about your orders and use of the Services, respond to your inquiries, fulfill your orders and requests, process your payments, communicate with you about the Services, and for similar service and support purposes
• Analytics and Improvement: To better understand how users access and use the Services, and our other products and offerings, and for other research and analytical purposes, such as to evaluate and improve our Services and business operations, to develop services and features, and for internal quality control and training purposes
• Marketing and Advertising: For marketing and advertising purposes. For example, to send you information about our products, such as offers, promotions, newsletters, and other marketing content, including about third-party products and services we think may interest you, as well as any other information that you sign up to receive. We also may use certain information we collect to manage and improve our advertising campaigns. We may use cookies and similar technologies to tailor content and measure marketing performance.
• Planning and Managing Events: For event planning and management, including registration, attendance, connecting you with other event attendees, and contacting you about relevant events and Services
• Research and Surveys: To administer surveys and questionnaires, such as for market research or member satisfaction purposes
• Sweepstakes/Competitions: To administer sweepstakes, competitions, and other promotional campaigns, including selecting winners and issuing prizes
• Security and Protection of Rights: To protect the Services and our business operations; to protect our rights or those of our stakeholders; to prevent and detect fraud, unauthorized activities and access, and other misuse; where we believe necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety or legal rights of any person or third party, or violations of our Terms of Use
• Compliance and Legal Process: To comply with the law and our legal obligations, to respond to legal process and related to legal proceedings
• General Business and Operational Support: To consider and implement mergers, acquisitions, reorganizations, and other business transactions, and related to the administration of our general business, accounting, auditing, compliance, recordkeeping, and legal functions
• Program Participation and Operations: to onboard participants, manage participation, fulfill product or merchandise shipments, administer programs and campaigns, and feature your content in accordance with your preferences or settings.
• Investor Relations: to send investor kits, press releases, and corporate updates you request.

3. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose the personal information we collect for the purposes described above and as follows:

• Service Providers: We may disclose personal information we collect to our service providers, processors, and others who perform functions on our behalf
• Advertising Partners: Third-party advertising partners to deliver targeted advertising
• Our Affiliates: We may disclose personal information we collect to our affiliates or subsidiaries who will use and disclose this personal information in accordance with this Policy
• Promotional Partners: In connection with jointly-offered contests or sweepstakes
• Government Agencies & Regulatory Authorities: As required by law or to comply with legal obligations
• Business Transfers: In connection with a merger, acquisition, financing, or sale of assets
• Third Party Platforms and Providers: We may disclose or make available personal information to third party platforms and providers that we use to provide or make available certain features or portions of the Services, or as necessary to respond to your requests

We may also disclose personal information:

• Where we believe doing so is necessary to protect the Services, our rights and property, or the rights, property and safety of others
• To comply with our legal and compliance obligations and to respond to legal process
• As part of due diligence or as necessary to plan for a transaction

Notwithstanding anything else in this Policy, we may use, disclose, and otherwise process aggregate and deidentified information related to our business and the Services with third parties for quality control, analytics, research, development, and other purposes. We maintain technical and organizational measures to prevent the re-identification of such data and will not attempt to re-identify it except as permitted or required by law.

4. COOKIES AND TRACKING TECHNOLOGIES

We and our third-party service providers use cookies, pixels, tags, local storage objects, log files, campaign management tools, cross-device linking and other mechanisms to automatically collect browsing, activity, device and similar information within our Services and to target advertising and content. We use this information to, for example, analyze and understand how users access, use and interact with others through our Services, as well to identify and resolve bugs and errors in our Services and to assess, secure, protect, optimize and improve the performance of our Services.

Your Choices:

• Cookie Settings: Manage cookies through your browser settings or our privacy preference center
• Advertising Opt-Out: Opt-out of interest-based advertising from participating companies via:
  • Digital Advertising Alliance (DAA): https://optout.aboutads.info
  • Network Advertising Initiative (NAI): https://optout.networkadvertising.org
• Mobile Opt-Out: Opt-out of mobile app tracking through your device settings (Limit Ad Tracking on iOS or Opt-out of Interest-based Ads on Android)
• Google Analytics Opt-Out: tools.google.com/dlpage/gaoptout
• AppChoices (DAA): youradchoices.com/appchoices

5. YOUR PRIVACY CHOICES

Marketing Communications: You can opt-out of receiving marketing emails from us by using the unsubscribe feature in any such email we send you. You can also log in to your account and change your marketing/communications preferences.

Your Privacy Rights: Where granted by applicable law, you may have the following rights regarding your Personal Information:

• Right to Know/Access: Request information about the Personal Information we collect and process
• Right to Delete: Request deletion of your Personal Information
• Right to Correct: Request correction of inaccurate Personal Information
• Right to Opt-Out of Sale/Sharing: Opt-out of the "sale" or "sharing" of your Personal Information for cross-context behavioral advertising
• Right to Limit Use of Sensitive Personal Information: Limit the use of your sensitive personal information
• Right to Non-Discrimination: Not be discriminated against for exercising your rights

How to Exercise Your Rights: To exercise any applicable rights, please submit a verifiable request to us using the contact information in the "Contact Us" section. We will verify your identity before processing your request.

6. DATA SECURITY

We have implemented safeguards that are intended to protect the personal information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. Please be aware that despite our efforts, no data security measures can guarantee security.

Where you have a password to access our Services, you are responsible for keeping this password secure and confidential.

7. DATA RETENTION

We retain Personal Information for as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, resolve disputes, and enforce our agreements. When deciding how long to keep your personal information, we consider whether we are subject to any legal obligations or whether we have taken any legal positions.

We may retain and use de-identified or aggregated information for analytics, research, and business improvement purposes. Once data is de-identified, we implement safeguards to prevent re-identification and maintain it only in accordance with applicable law.

8. CHILDREN'S PRIVACY

Our Services are not designed for children, and we do not knowingly collect Personal Information from children under the age of 13. If you are a parent or legal guardian and you believe we have collected your child's information in violation of applicable law, please contact us using the contact information in the "Contact Us" section. For teens ages 13–16, we honor opt-out choices for targeted advertising and sale/sharing as described in Your Privacy Choices.

9. INTERNATIONAL TRANSFERS

Your Personal Information may be transferred to, stored, and processed in countries other than your own. These countries may have data protection laws that differ from those of your jurisdiction and may not provide the same level of protection.

When we transfer your Personal Information, we implement appropriate safeguards—such as contractual protections, standard contractual clauses, or other lawful transfer mechanisms—to help ensure that your information remains protected in accordance with this Policy.

10. CHANGES TO THIS POLICY

We may update this Policy from time to time. The "Last Updated" date will indicate when changes were made. We will post changes on our Services. For material changes, we will provide conspicuous notice (e.g., banner or in-product notice) and update the effective date. If a change materially expands how we use or share personal information in a way that is inconsistent with prior disclosures, we will seek consent where required (and for minors, obtain verifiable parental consent as applicable).

11. CONTACT US

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the contact information in the "Contact Us" section.